Tesla launched a brand new model of the Mannequin Y, its best-selling automobile, in China on Friday, hoping {that a} redesigned exterior and upgraded options inside will assist it regain market share taken by rivals akin to Xiaomi.
With the hope {that a} revamped look and improved inside will assist it recapture market share misplaced to opponents like Xiaomi, Tesla unveiled a brand new model of its best-selling car, the Mannequin Y, in China on Friday.(REUTERS/Florence Lo)
The brand new Mannequin Y, the world’s hottest electrical car, is priced from 263,500 yuan ($35,900)，5.4% costlier than the earlier model in China, Tesla’s second-largest market, the U.S. automaker stated on its Weibo social media account.
Deliveries in China are set to start in March, topic to regulatory approval. Particulars about Tesla’s plans for the revamped model in different markets weren’t instantly out there.
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The most recent Mannequin Y sports activities a brand new gentle bar that stretches throughout the entrance finish, just like Tesla’s Cybertruck, whereas the tailight can also be a full-width gentle bar. Different upgraded options embrace seats that may be heated or ventilated for consolation in all climate circumstances in addition to a touchscreen for second-row passengers.
The long-range variant now has a driving vary of 719 kilometres per cost, up from 688 km.
Tesla first launched the Mannequin Y in 2020 and it grew to become the world’s best-selling automobile in 2023. The ageing mannequin misplaced some gross sales momentum final yr, damage by competitors from native rivals in China, whereas in different markets demand for electrical autos has weakened.
Tesla was the most important maker of battery electrical vehicles in in China in 2020 however Chinese language EV rivals have more and more made inroads, successful over clients with snazzy good automobile options.
BYD is presently China’s greatest vendor of EVs whereas shopper electronics maker Xiaomi stormed the electrical automobile market final yr, delivering greater than 130,000 of its first mannequin, the SU7. Xiaomi will launch its first SUV, the YU7, in June or July, straight difficult the Mannequin Y.
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Tesla’s market share in China’s battery electrical car market slipped to 10.4% final yr, down from 11.7% in 2023.
Tesla plans to launch a six-seat variant of the Mannequin Y in China late this yr, sources have beforehand stated.
($1 = 7.3314 Chinese language yuan)