Kia Syros launched: Kia India unveiled its all-new compact premium SUV, the Syros, in a world debut on Thursday in New Delhi. Bookings for the Syros will open in early February 2025, with the corporate anticipating sturdy curiosity from patrons within the aggressive Indian market.
Kia Syros launched: Bookings for the brand new SUV will open in early February 2025.(Kia.com)
Throughout the unveiling, the automaker highlighted that the Kia Syros is provided with superior options, together with ADAS Degree 2 know-how and 20 security options as normal, making certain a safer driving expertise. Moreover, the SUV presents a premium in-car expertise with a Harman Kardon speaker system, offering distinctive sound high quality.
Hardeep Singh Brar, Senior Vice President and Head of Gross sales at Kia India, advised ANI, “Today marks the global unveiling of the Syros. It’s the first time this car has been showcased. We want people to see it, and based on their feedback, we’ll consider their expected price. We plan to announce the pricing by the end of this month or early February.”
Within the compact and mid-SUV segments, Kia presently holds a 15% market share. With the Syros launch, the corporate goals to extend this to twenty% within the coming months.
Brar added, “Currently, in the mid-SUV, small SUVs, and mid-MPVs segments, we have a market share of around 15%. With the Syros, we aim to grow this to 20%.”
The identify “Syros” is impressed by the scenic Greek island, symbolising the automobile’s mixture of class and class.
Kia additionally shared that it has expanded its buyer outreach by including 200 new touchpoints in 2024, bringing the overall to over 700 touchpoints throughout 300 cities in India. This growth underscores Kia’s dedication to bettering entry to its services and products.
Kia Syros options
The Syros presents two engine choices: the Smartstream 1.0-liter turbo petrol with 88.3 kW (120PS) and 172Nm torque, and the 1.5-liter CRDi diesel engine with 85 kW (116PS) and 250Nm torque. Each engines can be found with handbook and computerized transmission choices. The SUV includes a wheelbase of 2550mm.